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“I Am” Statements 101

When I tell clients my I Am statement, it’s not unusual that their eyebrows crash into the ceiling and their mouth drops open as they respond, “Wow! How can I get one of those??”

I’ll admit, it is a pretty good affirmation.

And it changes the tenor of every day that I start it with.

My I Am statement leads me to different decisions, made with different energy, creating different results.

Actually, it’s more aligned decisions, fueled by higher energy, leading to more dramatic results.

Who wouldn’t want that, right?

I believe formulating and engaging an I Am Statement is a skill every conscious creator should have.

If you aren’t already employing this magic in your own manifesting practice, I invite you to change that today.

Here’s a quick and dirty I Am tutorial for savvy creators, good vibe style:

1. What is an I Am statement?

The I Am Statement is the motherlode of all affirmations. There is likely no better way to instruct Universe about how to create your reality.

And, it’s any sentence that begins with the words I Am.

So any time you say,

  • “I am sick of reading political posts on facebook,” or
  • “I am happy to be here,” or
  • “I am beat/busy/tired/confused/delighted/etc.,”

you are engaging a powerful way to speak that reality into being. Wanted or not.

2. Why are I Am statements so powerful?

Some quote (the English translation) of the Hebrew Bible when Moses asked God his name (“I am that I am”) as the source for explaining the power of these two words.

When I asked P’taah about it, he said it was because speaking those two words (if used with conscious intent) could powerfully connect us to source energy.

But I think it’s also powerful because it’s a direct way to tell the story of yourself.

When you say, “I am this” or “I am that” you give a very specific and direct instruction about how it is for you.

“I am having the time of my life” or “I am at the end of my rope” – giving such a direct vibrational instruction Universe conspires with you to make it so.

Obviously, lots of us use I Am statements that don’t serve our happiness or well-being very well.

We can change that!

3. How do you make an I Am statement?

You’re already doing it any time you begin a sentence with “I am.”

The way to make a really powerful and helpful I Am statement is to get clear about what you want to create in your reality, imagine yourself there now, and then describe it beginning with the words, “I am.”

I like it best when you use the language you actually use. The more it sounds like you, the more legit the instruction feels.

So if you’re looking to manifest a fabulously healthy and fit body, imagine yourself in the body of your dreams, then describe the situation beginning with “I am”:

  • “I am so smokin’ hot and feeling so spectacular in this beautiful body that I can’t help but wonder how it gets any better than this.”
  • “I am loving this physical transformation I’ve created! I am strong, I am healthy, and I am feeling better every day. Yay me!”

A mentor coach told me that my I Am statement should be so big and powerful that it makes me blush when I say it. That’s a tall order!

My original I Am statement under her direction included something about being the master of infinite possibilities and bringing light to all. (Hers had “goddess” and “divine beings” or something like that in it. So we’re talking BIG.)

I have since morphed my I Am into something more specific and concrete for what I’m creating in my work. (I refuse to type it out – you really have to hear it in my own words to get the gist of its power.)

Note: somewhere I read that your I Am statement should your name for best effect. Ex: “I, Jeannette Maw, am enjoying the romance of a lifetime that makes me feel like I’m one of Universe’s chosen ones.” I wasn’t sure about interjecting my name right in between the two most powerful words, but I can feel a difference with it.

Try it on for size yourself and trust your guidance about what serves you best.

4. How do you use an I Am statement?

Creating an I Am statement does you no good if you don’t put it to regular use.

Saying it once or twice isn’t likely to get much traction.

But speaking it daily – that’s a game changer.

I like to repeat mine out loud when no one else is in earshot. That way I’m not as self-conscious about saying it, but I get the added power of voicing it into the world.

Some might prefer to write it, which I have done. But for a daily practice I prefer to speak it out loud three times for best effect.

(I’ve found by the third time I finish repeating it that I can really feel the “click,” as Florence Scovel-Shinn would say.)

I also like to start my day with it, since it sets a powerful tone for the hours that unfold.

I occasionally repeat it throughout the day if I feel like I could use an inspiring boost, but it’s worth playing around with it yourself to feel what serves you best.


Q: What if I don’t believe it?
A: That’s okay. Keep playing with it. We don’t start with something we already believe to be true, unless we’re just trying to maintain the same reality we’ve already created.

By design, we will be saying something that isn’t yet true. That’s the point.

The repetition of it is how we train ourselves into a new belief, and thus a new reality.

Q: When will I get results?
A: You will get results immediately (if you’ve structured it well), in the form of how you feel.

If your I Am statement makes you feel more empowered, more bold, more focused, more fabulous, more peaceful, more free, or whatever good feelings might arise as you speak it – those are the results.

Q: What if others make fun?
A: That’s fine, too. Either keep it to yourself, or be willing to let them think what they think.

Their opinion doesn’t matter, and you’ll get the last laugh anyway when you create the “impossible” via your I Am statement.

Q: What if it doesn’t work?
A: Okay, that is not the question a savvy creator ponders. It does not point us in the direction of success!

Seriously, though, what do you have to lose? Worst case scenario you spend a month or two with a powerful I Am statement that makes you feel better every morning you say it. (And if it’s not making you feel better, use one that does.)

Lastly, surely you can find a more empowering question … like, “How will I handle all the success I create?” (Okay, now you’re rollin’!)

Q: Should I change it over time, or keep the same words?
A: If you keep this practice up you will see that your reality will eventually begin to catch up with your I Am statement.

When that happens I take that as my cue to expand my I Am even bigger, so I am constantly leading myself where I want to go with a very juicy statement.

This process works so well for me that my statement has been through several iterations in the last 12 years, and I’m sure will continue to evolve into even bigger and better territory as time goes on.

Q: What do I do next (after I say it)?
A: Go about your day, doing whatever feels best. However inspiration calls you, go there.

Engaging your I Am statement will begin turning some very big wheels in the Universe to prove you right. Cooperate by going wherever your highest impulses lead you.

Q: What else do I need to know?
A: You get to make this up yourself, you know. That’s what conscious creators do.

There aren’t nearly as many rules as we think there are. Make up your own, and have fun with it!


  • March 28, 2017

Getting What We Be (with Harrison Klein)

Can Deliberate Creators Get What They Want?The Rolling Stones have been singing since 1969 that we can’t always get what what we want.
To an extent, Transformationalist Harrison Klein agrees.
Not that we get what we need, either … but rather, we get what we ARE.
(Apologies for contradicting the legendary Mick Jagger.)
In a recent interview Klein said, “In this world we get what we are, not what we want.”
Which is why he suggests the process of deliberate creation beings with BEING what we want. Harrison recommends launching that beingness by using “I am” statements.

  • I am a great manifestor.
  • I am a great money earner.
  • I am consistently in the right vibration to attract wealth.
  • I am loving my life as a mother.

Klein says that saying “I am” sponsors everything.  It becomes a massive shift in our consciousness and we reset the quantum field according to what we say we are.
Is it really as easy as saying “I am” something that we haven’t thought of ourselves as before?
Klein says it is!  “I am is not just an affirmation; it’s a declaration to the Universe of who you are.”
From that same interview:

This is a vibrationally faith run Universe. Once we create a vibration, that is .. you have to BE the vibration of what you want. The way you do that is you reach for love, joy, eagerness, etc. in association with what you desire. That starts the vortex moving to create the energy that is correspondent to the things we have visualized.

I couldn’t agree more.
The Universe doesn’t deliver what we desire; it delivers what we vibrate.  Once you learn to manage your vibration there isn’t anything you can’t create.

Vibration management through using I am statements has proven incredibly effective for Klein’s clients as well as other deliberate creators.  Rave reviews are coming in from the GVU community, too.

To those of you who have had successes using “I am” statements, we’d all love to hear it in the comments! I’ll share mine first …

  • May 18, 2011